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KTA & Outdoor Channel partnership!

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Singapore, June 29th, 2011, Multi Channels Asia (MCA), a distributor of TV networks in Asia and the Pacific, today announced that the Outdoor Channel has signed an exclusive partnership with Kiteboard Tour Asia (KTA) to broadcast KTA events on its regional network.

Under the partnership, Outdoor Channel will become the exclusive regional broadcast partner for the KTA in Asia-Pacific and will provide full regional coverage of the KTA 2010/2011 and 2011/2012 Tour events.

Gregg Creevey, Managing Director – Multi Channels Asia said “Outdoor Channel aims to be the home for outdoor enthusiasts in Asia thus we are pleased to partner with the Kiteboard Tour Asia to bring the latest action from Asia’s top kiteboarding competition to our viewers across the region. Kiteboarding’s popularity is burgeoning and arguably the world’s fastest growing water sport, and we are confident that regional viewers will enjoy the excitement and adrenaline pumping action generated in KTA events.”

Neil Godbold, Principal Founder and Director of Kiteboard Tour Asia said “We are proud to welcome Multi Channels Asia and Outdoor Channel as our official regional broadcaster of the KTA Asian Kiteboard Tour. Kiteboarding has really gone from strength to strength and having Outdoor Channel as our regional broadcast partner will undoubtedly allow us to introduce the sport to more people from across the region.”

About Outdoor Channel:
Launched in 1994, Outdoor Channel is the world leader in outdoor entertainment television. The channel features traditional and contemporary outdoor sports such as fishing, off-road, water sports, hunting and more. Whether out on the ocean or on top of a mountain, Outdoor Channel covers a broad range of outdoor activities that thrill, inspire and entertain. Outdoor Channel is available in more than 37mil households world-wide. In Asia, Outdoor Channel is owned and operated by Multi Channels Asia Pte Ltd.

About Kiteboard Tour Asia:
Kiteboard Tour Asia (KTA) is Asia’s first ever sanctioned international kiteboard competition organization. The KTA is officially sanctioned by the kiteboarding’s world governing body, International Kiteboarding Association (IKA), allowing its riders to gain world-ranking points as they compete, with the KTA also sanctioned to crown the official Asian champions at the end of the tour.

About Multi Channels Asia:
MCA is a Singapore based media company, which owns, represents and distributes a number of thematic Pay TV networks serving Asia and the Pacific. Founded in 2007, MCA operates three business divisions, TV channel investment and development, TV channel distribution and project based consultancies. MCA owns and operates Outdoor Channel (Asia) and distributes Bloomberg Television, Havoc Television, ITV Granada, NDTV 24, NDTV Profit, NDTV Good Times and NDTV India

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Media Contacts:
Multi Channels Asia / Outdoor Channel (Asia)
Gregg Creevey
T: +65 9186 7216
E: gregg@multichannelsasia.com
William (Billy) Kelly (USA)
T: +1 310 760 1440
E: billy@multichannelsasia.com
Kiteboard Tour Asia
Willy Kerr
T: +66 895 292050
E: willy@kiteboardtour.asia

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